Sam Warburton’s SW7 Academy Set To Train Next Generation Of CCB Athletes

Published by Christ College on Wednesday 9th of August 2023

New partnership will see pupils benefit from some of the greatest home-grown sporting expertise available

School pupils in Wales are set to benefit from some of the highest level, home-grown sporting expertise around as part of a brand-new partnership deal.

 Christ College Brecon has launched a new training scheme alongside SW7 Academy, a development programme supporting athletes at all levels and across all disciplines to achieve their full fitness potential.

 The brainchild of former Wales, British and Irish Lions rugby captain Sam Warburton and his business partner Josh Davies, SW7 Academy takes elite level strength and conditioning coaching to the masses to help people from all backgrounds train like professionals.

 As part of SW7 Academy’s latest project supporting pupils at Christ College Brecon, senior sports teams will be coached through their athletic development, sporting skills and analytical expertise at the Powys-based school from this September onwards.

 John Patterson, Director of Sport at Christ College, says having the chance to work with highly skilled and knowledgeable members of the Academy, including Sam Warburton and his Head of Performance Chris Tombs, is going to hugely benefit the school moving forward.

 “The key focus on the athletic development of our boys and girls, and subsequent programming that SW7 Academy provides within the school setting was a massive draw for us in securing this partnership, alongside the access we’ll have to the analytics of our pupils’ continuous progress within the gym too,” John said.

“With Sam and his team on board, we want to help push our pupils to the next level and compete on the highest stages for schools and colleges across a range of sports, and generate further success from our teams at competition level too. As the first partnership of this kind that Christ College has linked with, we are very much looking forward to the success we believe it will bring to us as a school, as well as to SW7 Academy in the process, therefore.”

SW7 provides programmes for sports performance and for the general population, nutritional advice and more to individuals and teams on a squad, corporate, VIP and educational level. In schools, the Academy works with those seeking access to professional level coaching, technology and data to drive high performance, and accountability, consistency and structure on behalf of their pupils.

 Of its Christ College partnership, Sam Warburton said: “We created the SW7 programme for schools simply because it is everything I would have wanted as a pupil, so I’m really looking forward to supporting students at Christ College Brecon in gaining the kind of insight they are going to need to succeed in their chosen discipline as a result.

 “From my own experiences, I know all too well how important structure, clarity and guidance is when it comes to achieving your goals in life, and we’re delighted as a team here at SW7 to be sharing all the knowledge and expertise we have built up collectively working in a professional capacity both on and off the pitch for the benefit of future sporting generations as a result.”

 SW7 Academy was established in 2019 after Sam and Josh identified a space in the market for athletes competing at all levels and in all kinds of sporting environments to gain access to the kind of elite level coaching and expertise normally reserved for professionals.

 As such, an online training app developed by the SW7 team also offers the same level of strength and conditioning training to anyone wishing to join the Academy virtually, who get to benefit from a full range of training programmes, video demonstrations, a personalised nutrition programme and more as a result.